Solve the complexity of reaching the market by eliminating friction for startups and consumers.
Partner With Atíco For Results
Solve the complexity of reaching the market by eliminating friction for startups and consumers.
Our Clients and Partners
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About Atíco
CEO Background
CEO Background
CEO Background
C-suite executive who delivers impressive growth inside innovative technology enterprises. I do this by rapidly gaining an immediate sense of business needs, understanding forward trajectories and goals, and driving transformational strategies that evangelize products in complex markets.
With an exceptional grasp on the sales cycle, I di
C-suite executive who delivers impressive growth inside innovative technology enterprises. I do this by rapidly gaining an immediate sense of business needs, understanding forward trajectories and goals, and driving transformational strategies that evangelize products in complex markets.
With an exceptional grasp on the sales cycle, I discover the unique pain points of the customer to differentiate product value while establishing processes and cadences to unlock and qualify opportunities. Skilled in channel partnerships, pre- and post-sales, customer success, and lead generation combined with an entrepreneurial spirit, I deliver increased revenue, lowered churn, increased NPS scores, and maximized adoption.
My career path has allowed me to lead in fast-growing enterprises, including Brocade, Nyansa, and Selector Software. I have built sales and customer success functions from the ground up while tapping into the customer's core needs to steer go-to-market practices and open runways for growth. I seamlessly flex between high-level and hands-on to establish and evolve a fast-paced, highly competitive, ever-changing sales environment.
A leader at my core, I build and elevate empowering teams that transcend cultures and geographies to break down internal barriers, embrace agile change, and encourage innovation. My success is possible due to the teams that serve under me.
Our Focus
CEO Background
CEO Background
Atico focuses on Seed Series, Series A and Series B funded companies and venture capitalists to help design and build Go To Marketing strategies. As former Sales, Marketing and Customer Success executives, we know exactly what it takes to find and repeat early revenue.
We offer a myriad of services ranging from staff augmentation to eval
Atico focuses on Seed Series, Series A and Series B funded companies and venture capitalists to help design and build Go To Marketing strategies. As former Sales, Marketing and Customer Success executives, we know exactly what it takes to find and repeat early revenue.
We offer a myriad of services ranging from staff augmentation to evaluations and assessments. Through a trusted customer advisor groups, we bring direct opinions from industry luminaries and potential buyers to provide feedback on your product's market viability.
We find that potential buyers are a much better evaluator than any other source for early stage companies. Through a unique approach we call Gravity Selling, we create momentum by matching the valuable and repeatable components of the platform you have created to specific segments of the marketplace.
Seed -> Early Series A
During this stage, the idea and concept of your platform and your founding team are the most fungible assets of the company followed closely by your ability to execute.
We help you answer the tough questions:
How should we price our product to the marketplace? When do I hire a sales leader? Do we hire enterprise or transaction sales support? Should we hire our own BDRs or outsource? How should we spend our marketing dollars? When and how should we scale customer success?
Series A -> Series B
During this stage, you are beginning to realize product fit and identifying a Minimally Viable Product (MVP) within specific market segments. You are also shoring up the major components of pipeline management from lead generation to closing and the customer success handoff.
We help you answer the tough questions:
How do I properly forecast? What should our hiring mix be with BDR, Sales, SEs and CSEs? What sales plan works best for our market and potential Average Selling Price (ASP)? How and where do we attract the right talent for our company? How should we leverage the channel?
Series B -> Exit
During this stage, it's all about scale and finding the fastest path to growth. You should be dominating in at least two markets and finding credible wins with household brands as customers in those markets.
We help you answer the tough questions:
Where are the inefficiencies in our pipeline? Which is the right OEM relationship for us? How do we amplify and better structure our partner program for growth? How can we limit our churn exposure and maximize our expansion?
Our Services
CEO Background
Our Services
Early to Mid Stage Companies
- Market Research complete with GTM planning.
- Hourly or prolonged commercial engagement planning from 1/2 day sessions up to 2 weeks.
- Annual Operating Planning (AOP) assistance & Quarterly Business Review (QBR).
- Staff Augmentation
Venture Capitalists
- Market Viability Analysis
- We'll Evaluate the Viability of your Portf
Early to Mid Stage Companies
- Market Research complete with GTM planning.
- Hourly or prolonged commercial engagement planning from 1/2 day sessions up to 2 weeks.
- Annual Operating Planning (AOP) assistance & Quarterly Business Review (QBR).
- Staff Augmentation
Venture Capitalists
- Market Viability Analysis
- We'll Evaluate the Viability of your Portfolio Companies' Commercial Plans
- We'll review commercial reports in board meetings and provide feedback and guidance on the progress reported.
- We'll provide coaching to portfolio companies.
- Value Amplification for Late A to Exiting company support.